Prof. Alexander Ayogyam

Designation: 
Staff Grade: 
Education: 

PhD Marketing Management - Universidad Empresarial De Costa Rica, 2012

MA Industrial Management

Conferences Attended: 

Ayogyam,A (2011). Industrialisation, the panacea to the unemployment in Ghana. Annual general conference of the Association of Ghana Industries(AGI) in Kumasi, at Royal Lameta Hotel

Publications: 
  1. Ayogyam, A., Boateng, E., Amoako, A., Amo, F.,  Asare, K., (2013) An assessment of factors affecting marketing performance of firms led by female executives, British Journal of Marketing Studies. Vol.1, No.3, pp.87-109
  2. Ayogyam A (2012): ‘Repositioning Tourism in Ghana: A case of Kumasi Zoological Gardens in Ghana’, Academic Journal of St. Clement University-UK,Vol. 3 No.2 ,pp 43-49
  3. Ayogyam A (2012): ‘Selection of role models to enhance entrepreneurial propensity: Views from students of Kumasi Polytechnic in Ghana’, International Journal of Business and Management Tomorrow ,Vol. 2 No.3, pp 1-7
  4. Ayogyam A (2012): ‘Ghana oil find: What is at stake?’ Academic Journal of St.Clement University-UK,Vol.3 No.3 pp 21-24
  5. Ayogyam A (2012): ‘Parent Entrepreneurs: To what extent can they influence their children to become entrepreneurs? The economica, Danubius Journal in Romania,Vol. 8 No.3 pp64-77
  6. Ayogyam et al.,(2012): ‘Resourcing SMEs: Owners willingness to seek funding from banks in Ghana’,European Journal of Business and Management, Vol.4,No.10 pp11-19, ISSN: 2222-1905
  7. Ayogyam A (2012): ‘Empowering Ghanaian women to take up male dominated businesses: Identifying the critical factors’, Global Journal of management Science and Technology, Vol.1 Issue 6,pp13-19
  8. Ayogyam et al., (2012): ‘The impact of students’ industrial training on their employability status after graduation: Evidence from Kumasi in Ghana’, Vol. 1 Issue 4 pp 108-114, ISSN: 2278-3369, July.-Aug. 2012.
  9. Ayogyam, A., Boateng, E., Amoako, A., Amo, F., Asare, K., (2013) An assessment of factors affecting marketing performance of firms led by female executives, British Journal of Marketing Studies. Vol.1, No.3, pp.87-109
  10. Ayogyam A (2011): ‘Directing the purchasing behavior of customers’, Academic journal of St Clement University, UK (The Veritas),Vol.2 No. 3, pp28-32
  11. Ayogyam A (2011): ‘Industrialization and unemployment in Ghana’, Academic Journal of St. Clement University-UK (The Veritas), Vol.2 No. 3, pp46-49
  12. Ayogyam A (2011): ‘Creating Competitive Advantage: Footprints for Ghanaian Entrepreneurs’, Academic Journal of St. Clement University-UK,Vol.3 No.1 pp 38-46